Technology hobbyist. Fond of sci-fi movies and Apple's products. Talks and thinks about green marketing all day for a living.
This is 1999 all over again, but this time, it’s gotten worse, we’re back to companies throwing around funny money. The economic values don’t add up. These companies are simply being founded to be bought. With the exception of a select few, Silicon Valley has spawned no real companies over the past decade. Even now, as the value of eyeballs has gone down, people are buying concepts, not companies.
I believe there’s a niche for a different type of hi-end camera.
Every hi-end camera out there is way expensive, way fragile, way too big, way complicated, and they haven’t figure out (well done) a way to take pics of yourself without the need of flipping screens and front/back cameras.
Everybody out there is trying to make a photocopy of Apple products, and they miss the very thing that make those products what they are: simplicity. Why is that? because simplicity is the most difficult thing to achieve, thats why.
If Kodak, Samsung, Google, Microsoft, damn! even Intel would stop for a minute and re-think how to make their products simple enough and keep ‘em powerful enough so the more consumers can see, understand and take advantage of “all the product features” they’d have an “iPhone phenomenon” in hands.
If I was Kodak, I’d seat and have a long talk with Lytro people and Instagram people.