Smart and easy to use.
Technology hobbyist. Fond of sci-fi movies and Apple's products. Talks and thinks about green marketing all day for a living.
Today’s verdict should not be viewed as a win for Apple, but as a loss for the American consumer. It will lead to fewer choices, less innovation, and potentially higher prices. It is unfortunate that patent law can be manipulated to give one company a monopoly over rectangles with rounded corners, or technology that is being improved every day by Samsung and other companies. Consumers have the right to choices, and they know what they are buying when they purchase Samsung products. This is not the final word in this case or in battles being waged in courts and tribunals around the world, some of which have already rejected many of Apple’s claims. Samsung will continue to innovate and offer choices for the consumer.
Don’t know for certain, though. Tell me this is not a MS Office Excel spredsheet. Could it be that not even accountants who work for Apple use iWork Numbers?
What’s happened over the last five years shows not that Apple disrupted the phone handset industry, but rather that Apple destroyed the handset industry — by disrupting the computer industry. Today, cell phones are apps, not devices. The companies that were the most successful at selling cell phones pre-iPhone are now dead or dying. Amazon, Google, and now even Microsoft are designing and selling their own integrated touchscreen portable tablets. “App” is now a household word.
All of this, because of the iPhone.
iOS 1.0 offered no support for native, 3rd party apps. Apple tried to fill that gap by promoting web apps, but in 2007 HTML apps weren’t ready to carry that load for the platform. Some (including yours truly) even argued that it may not even be technically correct to call the iPhone a smartphone, since it didn’t offer a platform to develop against beyond the web browser.
Steve Jobs once make clear he didn’t see the iPhone being a smartphone. I can see his point. He wanted all people to have one and in those days the term “smartphone” scare non-geeks away.
Note that the Motorola RAZR was the most succesfull phone of the time and it wasn’t a smartphone.
In every user interface study we’ve ever done […], [we found] it’s pretty easy to learn how to use these things ‘til you hit the file system and then the learning curve goes vertical. So you ask yourself, why is the file system the face of the OS? Wouldn’t it be better if there was a better way to find stuff?
Now, e-mail, there’s always been a better way to find stuff. You don’t keep your e-mail on your file system, right? The app manages it. And that was the breakthrough, as an example, in iTunes. You don’t keep your music in the file system, that would be crazy. You keep it in this app that knows about music and knows how to find things in lots of different ways. Same with photos: we’ve got an app that knows all about photos. And these apps manage their own file storage. […]